There’s a church in Colorado, after ten years of printing and distributing “tracks,” a small color brochure, that decided to switch to a short-run newspaper instead. They’d deliver it exactly the same kind of way—door to door, dropping it off at businesses and gathering places and to their own parishioners.  The newspaper offered more room for content, a sense of professional publishing and, far different than anything they’d done before, allowed for advertising from the local community.  It was worth giving a shot.The results were almost unbelievable…even almost too good to be true…but they were true.  And it happened again in their second issue, and their third…This little newspaper, first of all, not only paid for itself from the advertising from local merchants, but the church actually made money,, money … Read entire article »